About KLAR®
About KLAR®
KLAR®is the world’s first calcium-based nicotine pouch, created by Emplicure, a bioceramic laboratory in Uppsala, Sweden. By harnessing the science of bioceramics, we’ve created a completely new kind of nicotine experience.
From science to sensation, from standard to extraordinary. KLAR kicks different in every way. Nicotine has never felt like this.
KLAR®is the world’s first calcium-based nicotine pouch, created by Emplicure, a bioceramic laboratory in Uppsala, Sweden. By harnessing the science of bioceramics, we’ve created a completely new kind of nicotine experience.
From science to sensation, from standard to extraordinary. KLAR kicks different in every way. Nicotine has never felt like this.
Nicotine Without Tobacco
Humankind’s relationship with nicotine is 12,300 years old, beginning with the tobacco plant. Now, as more people switch to alternatives that offer nicotine without the risks of tobacco, our relationship is on the cusp of radical change.
Nicotine Without Tobacco
Humankind’s relationship with nicotine is 12,300 years old, beginning with the tobacco plant. Now, as more people switch to alternatives that offer nicotine without the risks of tobacco, our relationship is on the cusp of radical change.
Reducing the risk
82% of health-conscious nicotine users are actively looking for reduced-risk products*. As a bioceramic laboratory, we believe we’re better placed than tobacco companies to answer that need with new and innovative products.
*Nielsen Nicotine Health Trends Report, 2022
Reducing the risk
82% of health-conscious nicotine users are actively looking for reduced-risk products*. As a bioceramic laboratory, we believe we’re better placed than tobacco companies to answer that need with new and innovative products.
*Nielsen Nicotine Health Trends Report, 2022
“With science as our starting point, rather than a corporate background based on selling tobacco, our path is clear to rethink nicotine. We’ve created a brand new experience based on elevating its unique sensation.”
Professor Håkan Engqvist, PhD
Founder of KLAR parent company, Emplicure
“With science as our starting point, rather than a corporate background based on selling tobacco, our path is clear to rethink nicotine. We’ve created a brand new experience based on elevating its unique sensation.”
Professor Håkan Engqvist, PhD
Founder of KLAR parent company, Emplicure
Science you can feel
Our patented SERATEK™ technology easily outperforms standard pouches, delivering a faster, stronger kick. While KLAR’s bioceramic granules trigger instant hydration, giving you a softer, smoother feeling. Welcome to a nicotine sensation like nothing else.
Science you can feel
Our patented SERATEK™ technology easily outperforms standard pouches, delivering a faster, stronger kick. While KLAR’s bioceramic granules trigger instant hydration, giving you a softer, smoother feeling. Welcome to a nicotine sensation like nothing else.
© 2026 KLAR® an Emplicure® Brand
WARNING: This product contains nicotine which is a highly addictive substance
© 2026 KLAR® an Emplicure® Brand
WARNING: This product contains nicotine which is a highly addictive substance
© 2026 KLAR® an Emplicure® Brand
WARNING: This product contains nicotine which is a highly addictive substance
